Girls' Bakery Picks a Fight With Dragon's Dogma 2 AND Rise of the Ronin on Launch Day — Players Roast: 'A Fishing Boat Ramming a Lighthouse'

There's an unspoken rule in the gacha game industry: when a AAA giant drops, you get out of the way. But Yu Zhong (羽中), the head of Sunborn (散爆网络) and the man behind Girls' Frontline, said no. His newest pet project 'Bakery Girl' (面包房少女) locked in a March 22 release — the exact same date Capcom's Dragon's Dogma 2 and Team Ninja's Rise of the Ronin hit shelves. Three games, one launch window, zero common sense. The community's first reaction: is this man serious?

The original poster went straight for the jugular with heavy sarcasm: 'Surely the noble Yu Zhong, our very own "Mainland Kojima," must be trying to snipe Team Ninja and Capcom, right?' — invoking Hideo Kojima's name as a tongue-in-cheek comparison. The cherry on top? The attached image was somehow a picture of Kaga (加贺), a shipgirl from Azur Lane, which the OP admitted was just 'something random I grabbed from my phone.' Truly a moment of peak internet energy.

The comment section turned into a mass roast session. One highly upvoted reply suggested: 'Why not delay to June? You can be this year's Elden Ring killer' — framed as constructive advice, but dripping with the implication that Bakery Girl doesn't even deserve to breathe the same air as Dragon's Dogma 2. The audacity of comparing it to FromSoftware's magnum opus was peak shade.

The most devastating part? Almost nobody in the comments even acknowledged Bakery Girl's existence. The top replies were eerily identical: 'No idea, but I'm playing Rise of the Ronin' and 'No idea, but I'm playing Dragon's Dogma 2.' Same 'no idea' opener, same dismissive energy — as if Bakery Girl was so irrelevant it didn't even register on their radar. Another player added bluntly: 'That day, I'm definitely playing Dragon's Dogma 2' — no deliberation needed.

One commenter delivered what might be the most brutal metaphor in the entire thread: 'Fishing boat: why is the lighthouse crashing into ME?' — flipping the usual 'bumping into a bigger game' narrative. The fishing boat is Bakery Girl; the lighthouse is DD2 and Rise of the Ronin. The reversal is the punchline. Another player broke down the strategy coldly: 'Classic bait-click move — tons of low-budget indie shovelware on Steam deliberately launch alongside AAA titles so their game appears on the same store page. Players browsing see it by accident.' — lumping Bakery Girl squarely into the 'shovelware' tier.

To be fair, a few players tried to be constructive. One user who pre-ordered Dragon's Dogma 2's Deluxe Edition gave it a genuine recommendation: 'The combat system is a massive upgrade from the first game — looks insanely fun. A demo should drop this month, try it if you haven't.' Another warned about Team Ninja's track record: 'Never buy Team Ninja games at launch — learned that the hard way.' But even these reasonable takes came with zero mention of Bakery Girl — like it simply wasn't in the conversation.

One meta-discussion thread popped up when someone questioned whether Bakery Girl even belonged in this gossip section since it's a mobile game. The reply: 'Yu Zhong belongs in the mobile gaming section, right?' — the implication being that Yu Zhong IS the gossip, regardless of platform. Wherever he goes, drama follows.

As it stands, this March 22 'three-way showdown' has a foregone conclusion. Dragon's Dogma 2 and Rise of the Ronin have devoured every scrap of player attention; Bakery Girl isn't even cannon fodder — at least cannon fodder shows up to the battlefield. Bakery Girl is more like the street vendor selling bread outside the arena. Whether Yu Zhong's 'white moonlight' (白月光, his sentimental pet project) can turn a profit? We'll find out on March 22.