
An otome romance game curb-stomping PUBG Mobile and Tencent Video on the App Store charts — no, this isn't a shitpost, this is the actual scoreboard Love and Deepspace delivered in its launch week. Hitting #3 on the overall bestseller chart sent shockwaves through the entire gacha community.


Based on bestseller chart rankings, Love and Deepspace's first-month revenue is estimated at roughly ¥400 million (~$55M USD), potentially making it the strongest new gacha title since Honkai: Star Rail. Players on NGA are calling it: "¥400M first month is basically locked in." That figure likely surpasses Reverse: 1999's launch performance, catching many off guard.
The comment section's spiciest subplot is the great "gender separation" debate. One user quipped: "Yuzhong spent 6 years polishing his masterpiece, only to get bodied by an otome game. How poetic." The jab targets a certain well-known male-oriented gacha dev — implying that games trying to be everything for everyone got commercially bodied by a pure waifu-free otome title. Another user was more blunt: "Otome games are printing money like this? Dear game devs, please pivot ASAP. Stop forcing this 'something-for-everyone' garbage on us male players."
Not everyone's on the hate train, though. One insightful comment reads: "They nailed their target audience and served them properly. If this kind of game doesn't make money, what does?" A top-voted reply doubles down: "Meanwhile, mainstream gacha devs are too busy infighting to even figure out who their players are." Someone even went philosophical: "Gender separation in gaming is a civilizational achievement whether you look back or forward," to which someone else fired back: "Exactly — and mixed-gender gaming is inherently a relic of the past."
But there's a rational undercurrent too. When the ¥400M figure got thrown around, someone asked directly: "Where do all these monthly revenue numbers on Bilibili and other sites even come from? How accurate are they?" Informed players explained that these estimates come from third-party platforms like Qimai, Diandian, and SensorTower, built through modeling and interpolation based on chart rankings. "If the margin of error is within ±30%, that's already considered very accurate," one user noted. Another raised a critical blind spot — since China's Android market has no Google Play, all these services can only estimate iOS revenue; the Android side is essentially guesswork.
Accuracy debates aside, Love and Deepspace proved one thing with hard chart data: instead of flip-flopping on a 'something-for-everyone' positioning, just go all-in on your actual audience. Whether other gacha studios will follow the otome money? As one commenter put it — "Hurry up and make more husbandos, that's where the real money is" — though whether that's sincere advice or pure shitposting is anyone's guess.
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