Gossip: Is Bilibili 'Ice-Boxing' Uma Musume? From Download Removal to Total Silence

Recently, a user pointed out that Bilibili, the original hub for 'Uma Musume' in China, has completely purged the game from its Game Center. The aggressive promotion has vanished, replaced by a cold-shoulder approach. This disappearance of even the game's landing pages has triggered deep concern regarding the project's status.

Community members have mixed reactions. Many argue that if the download channel is closed, there's no point in advertising, essentially saying 'why promote it when users can't even install it?' Others counter that even with downloads disabled, the publisher should have communicated the status to fans, rather than 'ice-boxing' (hiding) the project entirely.

In summary, pessimism is mounting. One user joked, 'I didn't believe it was a graveyard for games before, but now it looks like it went from half-buried to completely sealed in a casket overnight.' While the official account is still posting, the total erasure from Bilibili's storefront has left many players losing faith in the game's future.