Drama: Honor of Kings Launches Apparel Brand with Eye-watering Prices and Questionable Fabric Quality

On May 14th, Honor of Kings announced its entry into the fashion industry with the launch of its apparel brand, 'MEETING SHERO'. The very next day, six dress models were released on their official merchandise store, with prices ranging from 1,298 to 1,680 RMB. Each item is limited to only 100 pieces and comes with a certificate of authenticity.

The original poster was baffled, noting that even if you used in-game currency (which is already a painful mental conversion), the price remains absurd. The most controversial part? The fabric composition contains zero natural fibers. The poster remarked, 'Is this meant to be a playground for the wealthy? I really don't understand the world of the rich.'

The community response is divided. Some argue that this is standard IP premium pricing similar to luxury goods. However, many others criticize the lack of thematic 'collab' feel, comparing the aesthetic to cheap clothing found on platforms like Pinduoduo (a budget e-commerce app), essentially calling it a 'cash grab' (cutting leeks) from the player base. Other veteran players feel that such pricing, regardless of the brand value, lacks basic sincerity.