Market Data: July Gaming Revenue Declines; 'Diablo Immortal' Ranking Sparks Debate

Gamma Data recently released the 'July 2022 Game Industry Report,' indicating a cooling market. Domestic revenue hit 20.8 billion RMB, marking a 7.14% month-over-month decline and a staggering 15.12% drop year-over-year. Self-developed games' overseas revenue also saw a dip. Despite the slump, the top 5 revenue spots remained unchanged, with 'Honor of Kings' maintaining its lead, while the new title 'Diablo Immortal' successfully cracked the top 10.

The dry data triggered heated discussions among the community. Players acknowledged that the industry has entered a 'stock competition' phase. The high revenue of 'Diablo Immortal' drew cynical comments, with many labeling it a 'masterpiece' that perfectly targets the 'whales'—high-spending players who enjoy traditional pay-to-win mechanics reminiscent of 'Legend' (a classic Chinese MMORPG). Additionally, players questioned the methodology of the chart, specifically asking if cross-platform games like 'Genshin Impact' had their PC and console revenue included. Many argued that without accounting for all platforms, the rankings fail to reflect the true market dominance of top-tier titles.