The standard update cadence for 'Honor of Kings' usually involves patches on Thursdays and skin releases on Fridays. To avoid the traditional Ghost Festival, the developer originally scheduled the release of a new limited skin for Nakoruru for Saturday, August 13th.
However, this change sparked a massive controversy on platforms like Weibo and Douban. Critics linked the Japanese IP character to the specific date of August 13th, accusing the developer of poor taste. Under intense public pressure, the official team quietly reverted the release and associated event dates back to Friday, August 12th.
This reversal affected everything from rebate events to UI assets. NGA community members have reacted with cynicism, labeling this a classic 'boomerang' effect—where the company is now being harmed by the very hyper-sensitive online culture they previously allowed to thrive.
In the comment section, users described the situation as 'absurd' and 'disgusting.' Many argued that the company is reaping what it sowed by failing to manage extreme, irrational discourse in the past, leading to a situation where they are now held hostage by their own community's toxicity.
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