Did Diablo Immortal 'Stealth Launch'? Community Speculation and PR Backlash

Recently, players reported that 'Diablo Immortal' appeared to be secretly opening for downloads, with some users claiming the client was available directly via Douyin (TikTok China). This sparked speculation about a potential 'stealth launch,' despite official announcements previously pointing to the 25th. Some users countered that this wasn't a secret, as ads for the game were already visible on platforms like Bilibili.

Regarding login status, users confirmed that the servers remain inaccessible, suggesting that players still need to wait for the official launch on the 25th. Meanwhile, a video released by the well-known influencer 'Lu Furen' (陆夫人) became the center of a PR firestorm. Users accused the influencer of producing 'whitewashing' content—a term used to describe influencers hired by companies to sanitize their image after a PR crisis—leading many to express their disappointment and unsubscribe.

The controversy escalated as players questioned the suspicious timing of the video, doubting claims that it was not a paid promotion. Discussions also veered into the whereabouts of other controversial figures previously involved in the community discourse. Additionally, some players noted that the iOS version was not yet available, highlighting the fragmented nature of the rollout.